My blog just turned five. Can you believe it? I can't! When did this happen? Time really flew by.
But I've learned a lot, I've experienced a lot and I've met some amazing people.
Blogging is one of the best ways to develop new skills and to think.
Seriously, that last part sounds weird but it's true.
For me, putting things into words on the screen is the absolute best way to think through and reflect, to gather my thoughts, to analyse them, to put them into structured, sense-making expressions and then to develop new ideas.
It's the best way to come up with something. It's how Inbound PR was born - through writing.
Blogging is an immense way to expand your thought process and your knowledge because by researching a topic you want to cover you learn new things and by writing about it you fully develop a knowledge bank.
Then comes, of course, your own brand building. Blogging is fantastic for that but only when you do it right.
And this is what I want to share with you today - my 5 key learnings from 5 years of blogging - that will help you get started and build your own brand through blogging.