It's almost Halloween and pretty much everyone is talking or writing about it.
So I thought some newsjacking wouldn't be such a bad idea. (If you don't know what newsjacking is, take a look at this extensive piece.)
I also know that you love facts and infographics so I think you'll like today's post.
Now, Halloween is a scary time not just because of zombies but because we realise that the year is almost over. That's particularly worrying for marketers and agency people who are looking at both closing the year successfully with clients but also setting a thoughtful plan for the next year.
Creating such a plan, though, requires research and informed decisions.
The way we make informed decisions is by analysing the data, looking for trends and figuring out what the future of marketing might hold.
That also includes not being scared to try new things and retire things that don't work.