Iliyana's Blog

Going Sustainable When it Comes to Fashion - Fast vs Slow Fashion

[fa icon="calendar'] 20-Mar-2022 13:00:04 / by Iliyana Stareva posted in Sustainability, Zero-waste

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At the beginning of the year, I promised myself to go slower

That promise relates to clothes, shoes and accessories as well - either through 'slow fashion' or simply making a lot more conscious decisions about the things that I buy to wear for myself or my family (if at all). 

Why am I making this decision? Because 'make, waste, dispose' is the premise of fast fashion and it doesn't fit with my sustainability beliefs and zero-waste efforts.

Fast fashion has become so big and we're all guilty of it. We buy pretty clothes and fashion accessories or shoes that are the latest trends, we use them, then simply dispose of them and certainly, not everyone reuses them or recycles them.

Fast fashion is basically “an approach to the design, creation, and marketing of clothing fashions that emphasizes making fashion trends quickly and cheaply available to consumers.” It's fueling your desire for “new" and FOMO.

Thanks to COVID-19,

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How I Started Living a Greener Life - 39 Zero-Waste/Low-Waste Ideas

[fa icon="calendar'] 01-Oct-2020 10:00:00 / by Iliyana Stareva posted in Sustainability, Zero-waste

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This is not going to be one of the typical posts on this blog. I'm not going to cover PR, marketing, customer success or project management. Instead, I'm going to talk about something far more personal - decisions and choices I've made to live a little bit of a greener and less wasteful life. 

I've always been interested in sustainability but more from the business side of things. I even wrote my second dissertation on the topic. 

Businesses indeed are those that can make the biggest impact on our planet, however, each individual can do little things as well to live greener and create less waste. That's what I'll share with you today - some greener changes that I've made to our household over the last few months. 

But how did I decide to go greener? 

Well, as much as I care about the environment and our planet, it all started when I got pregnant. 

Pregnancy brings lots of excitement but also lots of worries. You want to do things right. So I was reading about all the things I can do and I cannot do while pregnant.

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