In my role as Lead for Customer Health, I speak to customers from many different industries all the time and I find it fascinating to learn about different types of business. I was recently speaking with a CEO who had just hit a major milestone - scaling from a small operation to a full-fledged company with multiple locations and growing demand. He told me it was super exciting but also quite overwhelming. The more they grow, the more moving parts there are to manage and what once was simple - like fulfilling orders or coordinating logistics - is now a constant juggling act.
That’s the challenge of scaling a business. Growth brings opportunity, but it also adds complexity. Processes that worked in the early days often need a complete overhaul. You need new systems, better coordination and smarter resource management to keep operations running smoothly.
One of the biggest shifts for this particular business was managing logistics efficiently, especially as they scaled to reach a moment when they needed their own fleet. The CEO explained to me that when done right, a fleet can be a major competitive advantage, reducing costs, improving delivery times, and giving you more control. But without the right structure in place, it can quickly turn into a drain on resources.
I got curious and did some research on how to make sure that your business fleet supports your growth goals instead of creating new challenges. Let’s break it down into eight key strategies to help keep operations efficient, compliant and cost-effective.
