You see me write about sustainability lately a lot. So by now, you should know that we need to do something, companies need to step up and take action, we as individuals need to do so too.
But there’s so much to do! So many issues to fix… The majority of organisations cannot tackle each and every one of them on their own. What we and they need is focus – start with one initiative, complete it successfully, tackle that one issue to make an impact and then move onto the next one.
You can’t run into every possible direction as you won’t go anywhere – it’s that simple. So today we are going to talk about one issue that needs to be solved – the growing global water footprint.
When it comes to water consumption, everyone has a responsibility to conserve more and use less. The average American lifestyle requires about 2,000 gallons per day – twice the global average – and shows no signs of stopping. CustomMade has created a really cool infographic, outlining our water usage (domestic, industrial and agricultural) and simple ways we can lessen our water consumption.