70% of all projects in organisations fail. Shocking isn't it? But it's the reality. And most often than not, projects fail because of competing priorities.
We move too fast and work on too many things at the same time. Many leaders want everything done now. Program and project get assigned to multiple projects at the same time alongside other stakeholders from the companies. And because there's so much to do and little prioritization to everything that needs to be done, project teams have to choose shortcuts and many times jump right into doing without planning. But by skipping planning, project teams are bound to see surprises later for their initiative.
That's why I see the job of the project or program manager to push back to leadership and ask for prioritisation, to really look at where do we get the most impact among all the projects and to work with leadership to identify what to 'kill'. Organisations have the habit of just adding things but we never look back at what's actually not working and just stop it so we reuse the resources and talent for the initiatives that will bring an impact.
In fact, the ROI from quitting the wrong thing is far greater than the ROI from doing the right thing.