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Nicholas Grizzell

Nicholas is a copywriter and marketer, with a particularly strong interest in the digital space. He prefers his content driven by ROI and his steak well-marbled and rare.

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How to Pick the Right Social Media Management Tool: 8 Questions to Ask

[fa icon="calendar'] 15-Feb-2016 10:00:00 / by Nicholas Grizzell posted in Social Media

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Thanks to Nicholas Grizzell from AgoraPulse for this practical guest piece! 

It’s 2016. And you have work to do.

But that work doesn’t have to be so hard. It doesn’t have to take so long. You might even be able to enjoy it, too.

As a social marketer, you have to manage a lot of moving parts in an industry that just doesn’t slow down. You can’t really do anything about the second thing except keep your eyes open and steer your company in the right direction.

But the first thing – the moving parts thing – you can exercise a little control over. And the best way to do that is with a social media management tool.

Looking back at 2015, Seriously Social and G2 Crowd asked users to rate the top 4 social media management tools in the industry. And today, we’re going to look over what they learned.

Here are the 8 questions you should ask to choose the best one for your business: 

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