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Why Inbound PR is the Future of PR? My #INBOUND16 Talk

[fa icon="calendar"] 15-Nov-2016 08:30:00 / by Iliyana Stareva

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Last week was one of the best weeks of my life. 

A huge part in that played my talk at the biggest inbound conference in the world with 19,000 marketing, communications and sales professionals: INBOUND in Boston. 

I spoke about my concept Inbound PR that I developed last year and I've been working on since. 

Heading up the stage in front of a fully packed room with 300 people coming from a PR or a marketing background was extremely gratifying and exciting.  

The best part was the feedback afterward with a lot of people coming over to me right at the end of the talk to chat or ask questions or later connecting on LinkedIn and requesting meetings. 

There were also a lot of people positively tweeting during or after. Here's my favourite: 

For me, all that interest and social sharing are the ultimate confirmation that the concept is needed. 

I'm hoping by now you've become curious about the talk and if you weren't there, don't worry! I've got the slides right here for you to take a look.  

Ready ot do Inbound PR! Get the Inbound PR book to guide you!

Inbound PR book Iliyana Stareva 


Topics: Inbound PR

Iliyana Stareva

Written by Iliyana Stareva

Iliyana Stareva is the author of Inbound PR - the book that is transforming the PR industry. She's also a keynote speaker and a consultant in inbound and digital for fast-growing companies and agencies. Currently, Iliyana is Chief of Staff to the EMEA President at ServiceNow. Before that, she held global and EMEA-wide positions at Cisco and HubSpot. She is also certified by the PMI as a Project Management Professional (PMP)®. In her free time, you can find Iliyana writing for her blog, dancing salsa or travelling the world.

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