The Latest Posts from Iliyana's Blog

First Impressions Still Matter: How AI Is Transforming the Shopfront Experience

Since moving to Spain, I’ve noticed something striking in contrast to any other country I've lived in: life happens outside, almost all the time. The weather invites people into the streets, and you can find small family-run shops literally on...

5 AI-Driven Technologies That Will Future-Proof Your Business

In recent years, Artificial Intelligence (AI) has moved far beyond being an experimental luxury for big tech. It’s now a core driver of competitiveness for businesses of all sizes and sectors. Organisations that integrate AI deeply — not just in...

From Health Score to Health System - Proactive Customer Health Assurance

Most SaaS companies track customer health using a simple score — green, yellow, red. It feels neat and manageable. But here’s the reality: A customer can be “green” today and churn tomorrow. Scores often lag behind reality. They rarely capture the...