Next to the marketing trends for 2018, you need to pay attention to the social media trends as well.
As Stephen Waddington says in his 2018 PR reflections, social media is maturing. It's becoming a lot more visual and in the moment, especially with short video messaging, however, it still has its challenges specifically around fake news and transparency.
But with all those new developments, networks, features, and tools, what is really here to stay?
Social media changes in the blink of an eye so what can you trust?
As I always say, you need to focus on what's going to work for your business and your own goals so that you get the highest returns.
To give you some ideas on what you could pick from and what you need to pay attention to in the world of social media in 2018, I sought out an infographic from Filmora that highlights 9 social media trends. Take a look below:
Which social media trends are you going to leverage in 2018?